Queensland’s Best Kept Secret

Concordia Lutheran College is a school that isn’t exactly known for something. That was abundantly clear as we were being introduced to the place. It does a lot of things well, the kids are just really nice, the atmosphere is comfortable, the teachers are well qualified.

When we asked the kids to name a few things they liked about Concordia, they said , “Clean, no bullying, good teachers, nice community… we’ve got really great gardening staff!” [sic] and they all erupted in a buzz of excitement.

This sparked our musical, and you’ll see that effect in the final product. We wanted to explore what it means to have unique selling points and whether or not that is where you find the true spirit of a school. Enjoy!

Client: Concordia Lutheran College
Location: Toowoomba, Queensland, Australia
Date: February 2020
Category: Musical, Admissions Video, Australia

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