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Though an ambitious project even by our own standards, a musical has been on our bucket list for a long time. We needed to create something that would appeal to the kids without feeling like it tried too hard. The entire project took two weeks from suggestion of a musical to the moment the video landed on Meg Colafella’s (Director of Marketing and Communication) desk. We wrote and recorded all the music, and all the actors are real WRA students and faculty.


Client: Western Reserve Academy
Location: Hudson, OH, USA
Date: September 2018
Category: Promotional Campaign, Admissions Video, Musical

Awards:
Best in Show - American Advertising Awards Akron 2019
Gold - American Advertising Awards Akron 2019
Gold - American Advertising Awards Regional District 5
Silver - CASE Circle of Excellence Awards 2019
Silver - InspirEd’s Brilliance Awards 2018
Winner - PRDaily Video & Visual Awards 2018

Reserve Moments [Musical]Client: Western Reserve Academy Location: Hudson, OH, USA Date: September 2019

Reserve Moments [Musical]

Client: Western Reserve Academy
Location: Hudson, OH, USA
Date: September 2019

The WRAP (6-part Admission Series)Client: Western Reserve Academy Location: Hudson, OH, USA Date: September 2019

The WRAP (6-part Admission Series)

Client: Western Reserve Academy
Location: Hudson, OH, USA
Date: September 2019

Behind the Scenes: Reserve Moments & The WRAp!Client: Western Reserve Academy Location: Hudson, OH, USA Date: September 2019

Behind the Scenes: Reserve Moments & The WRAp!

Client: Western Reserve Academy
Location: Hudson, OH, USA
Date: September 2019

'Twas the Night Before...Client: Phillips Academy Andover Location: Andover, MA, USA Date: December 2017

'Twas the Night Before...

Client: Phillips Academy Andover
Location: Andover, MA, USA
Date: December 2017


The video is great. My son watched it six times and then asked me where the application was so he could start working on it. It was so much fun to watch and to watch him keep replaying it. He would pause and ask me a question about the school. I loved the last scene because it brought back a lot of memories of hanging out on campus.”
— Alumnus with an 8th grader leaning towards public school